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Positivity fosters appreciation and connection

Posting date: 21/22/25

Carrie describes her leadership style as developmental, explaining, “I strongly believe that continuous improvement and opportunity is the best way forward for everyone in the workforce, including myself. When you have forward or upward momentum, you aim higher and achieve more. As leaders, we have to guide all of our employees to their next level. If we do that successfully, everyone is continuously improving, and so does the operation.”

As the Residential Branch Manager in Austin, Texas, Carrie manages day-to-day operations with a focus on helping everyone within the branch reach their goals, driving success to the branch, region, market, and the company as a whole. In this edition of our ‘Understanding the Role’ series, she highlights two key roles within her branch and shares more about her leadership approach.

How would you describe Termite and Pest Control Service Technicians to a candidate and why are these roles important?

We are a customer service operation that happens to do pest control. What we do is a life-changing skill. Once you work in pest control, you will never look at a structure the same way again. It’s a skill-set that stays with you and serves you for the rest of your life. For most people, their home is their single largest investment, and they trust us to protect it for them. When you think about the depth of that fact, it truly is an honor to do what we do and who we do it for. We are the trusted advisors for our customer’s largest asset!

As a Residential Branch Manager, how do you keep the morale high within your team?

This has been one of my greatest challenges since taking over the Austin Branch in July of 2024. Negativity breeds contempt, and when people aren’t happy at their job, it shows not only in their work, but throughout their lives. What we do really is a large part of who we are. It’s difficult to go home happy if you have spent your entire work day angry, sad or unhappy. One of the first things I did coming here was beautify the building we work in. It’s hard to care about what you do when your management team doesn’t offer you a workplace that you can be proud of. During the beautification effort, we incorporated inspirational reminders on some of the walls and built a snack shack in the branch for the Technicians. These changes show our colleagues that their management team cares about their well-being. Little things really can mean a lot!

Now we are working on removing negativity during meetings. Of course we want to address any and all concerns that employees have - we just want to ensure that everything done in a group setting is done with a positive, winning attitude. Negativity spreads and is hard to contain, so it is important to keep it out of group settings. We are also working to implement regular recognition. When people hear more about what they are doing right than what they are doing wrong, you are likely to get better results. Positivity is the goal going forward here! Wish us luck!

How does the culture and environment that you build at your branch influence the way your team builds relationships with their customers?

Culture is absolutely critical to everything! Just as negativity breeds contempt, positivity fosters appreciation and connection. Happiness is a choice you make every single day, and so is workplace culture. If employees believe they have the support and respect they deserve, they find happiness in their work and, in turn, serve their customers with their whole heart.

For those considering a role as a Field Technician, can you explain how much autonomy technicians have with their route scheduling on a day to day basis and how that autonomy (if any) benefits the colleague?

This is an area where the company has really grown. For a long time, technicians were completely responsible for their schedules. This was great for some and awful for others. Then, we had a system that dictated all of the schedules, which again, was great for some and awful for others. Now, we have an almost perfect mix of automated scheduling with employee input. Technicians receive a foundational schedule to show them which areas they are servicing on any given day, and through customer requests and communication, they have the option of relocating stops as needed. When managed and communicated properly, this works extremely well for our employees and our customers, and affords a great work/life balance!


We are looking for dedicated individuals who want to make a difference in their community as a Termite or Pest Control Service Technician. Click here to filter and see if we are hiring in your area.

Posted byBriana Dunson
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